NOVALASH 2018 & 2019 Brand Ambassador
NOVALASH 2019 LASHoff Finalist
NOVALASH 2018 LASHoff Semi Finalist
Raylene Cravens, Owner
"An Everyday lash for an everyday woman!", is my motto. I believe enhancing women's beauty with Lash extensions, not the lashes to be center stage. I love to create beautiful eyes with Novalash Extensions. I have been a licensed cosmetologist since 2008 and certified in many various services. In June 2010, I became certified by Novalash and found my true passion, Lashes! Since 2011 I focused only on Lash extensions and by that time I already applied over 200 full sets on clients. In March 2013, I traveled to Chicago and was certified as an advanced lash extensionist by Novalash. I was trained and certified by world renowned makeup artist and Novalash advanced trainer Sophia Navarro who also assisted in the development of Novalash products. June 2015, I went to Las Vegas to attend the very first Novalash Advance American Volumizing class with Sophia Navarro who now is our international advanced trainer. I now have acquired 4 certifications with Novalash and to top it all off, January 2017 I became NovaLash Brand Ambassador Semi Finalist and Novalash Trainer for the state of Oklahoma. It was a huge accomplishment. The Brand Ambassador competition was with 19 countries that are Novalash certified artist. This year I became Novalash 2018 Brand Ambassador and Novalash LASHoff Lash Artist of the Year Semi Finalist. But one of the best thing was opening my studio June 2017 to provide my staff and clients a beautiful place to go with an amazing atmosphere. I want to offer women a high end atmosphere and first class customer service. I am driven completely by my passion of Lashes and the love of people. I want people to come in leaving feeling beauty, special and important to us because they are. I'm excited to offer a new studio that will specialize in Lashes and makeup to retail. We will focus on the face at Lash By Lash Or LBL as we like to call it for fun!
I’m a Licensed Esthetician who has been in the makeup industry for over three years. With a background in special effects makeup, my love of the artistry and hard work that goes into turning people into elaborate and imaginative characters led me to become the makeup artist for a popular haunted house, and for a recent music video for a Grammy Award-winning rapper. I discovered beauty makeup when I was approached to be the house makeup artist for a play at a local theater. After that successful experience, I flew to LA to attend Ruby Makeup Academy to further my beauty makeup skills. My teacher, Lipstick Nick, has worked with famous musicians and on TV’s “RuPaul's Drag Race,” and she taught me the hottest and latest beauty trends. Continuing my education is important to me as a means to further broaden my versatility. I understand the importance of listening to my clients and achieving the unique look they desire. Enhancing my clients’ natural beauty is important to me, and I strive to make sure my clients feel beautiful even after the makeup is off. I believe makeup is not only fun, but it’s also a way for individuals to express themselves no matter the occasion!
Helping others is my passion. It brings me so much joy to provide my clients with confidence, knowledge, and support. I’m here to help you along your skincare journey by setting goals for the treatment room and customizing your homecare regimen. I have been a licensed aesthetician for nine years and worked in the beauty industry for 10 years. I have completed continued education for both my benefit and also accommodating my clients wants and needs. I am Novalash certified, trained in Hungarian facial massage, and a very confident Brazilian waxer. (Don’t be shy, I’ve seen it all and waxed it all) Whether you see me for a facial, eyelashes, or a Brazilian your comfort and relaxation is my top priority and achieving the results you are looking for is my ultimate goal. I am so excited to be a part of the LBL team and cannot wait to help you look and feel more beautiful. XO
Zitta John Cowans
I am a licensed nail technician and creative designer of original and contemporary nail art. I specialize in natural nails using gel polish. I use a cruelty free, vegan, and formaldehyde free product line, The Gel Bottle. I solely focus on natural nails to ensure my focus is specific and of the highest level in one area. I can work with all design ideas from beautiful, classic wedding nails to abstract concept art. My artistic abilities are not limited to painting and polishing! I am a successful 9 year veteran burlesque performer/producer as well as an international traveler, mom, and cat lover.
For a catalog of my work visit @zitta.nails on Instagram.
Ericka is a creative make up artist with an extensive wealth of experience. In the last 13 years she has worked in all areas of the esthetic field. She specializes in Bridal, Editorial and original, creative looks. With experience as an Advanced Certified Mac Artist for 5 years, her resume includes featured models for Brides of Oklahoma and Elevate Hair and Fashion show.
She is focused on continuing her education in all current techniques and product lines to produce the best and most sustainable regimes for my clients. “I always want to make sure my clients are empowered and feel their best. I have a passion for teaching my clients and fellow artists as well as personable working relationships.